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Google Analytics

Social media has evolved, and website analytics frequently play a key role in social media analysis.

Google Analytics data integrated into social data

With Zuum, Google Analytics data is not just presented, but integrated in a context that adds dimension and clarity.

Google Analytics data integrated into social data

Map spikes in social metrics to spikes in website activity

Know what they posted during spikes and surges in their fan counts. View their most effective campaigns from multi-chart angles to understand what they did and how it worked. Compare their activities to yours for differences and similarities.

Map spikes in social metrics to spikes in website activity

Determine ROI with Goal and Ecommerce conversion analysis

Analyze transactions and revenues trends for any time period.

Determine ROI with Goal and Ecommerce conversion analysis

Know when and where your social activities and interactions are happening

Find new pockets of activity and influencers in places you might not be familiar with.

Know when and where your social activities and interactions are happening